Goran Babarogic Product UX Designer

Designing for outcomes, not just interfaces.

Designing for outcomes, not just interfaces.

I help products grow by connecting design decisions to business goals.

Helped more SMEs unlock financial clarity through better product access

Feature adoption

70%

Transaction volume inc

45%

Helped more SMEs unlock financial clarity through better product access

Feature adoption

70%

Transaction volume inc

45%

Helped more SMEs unlock financial clarity through better product access

Feature adoption

70%

Transaction volume inc

45%

Built a Voice AI agent to supercharge outbound sales

Conversion Rate

60%

Drop off reduction

35%

Enabled easier access to community-based healthcare for everyday users

Feature adoption

150%

Transaction volume inc

45%

Built a Voice AI agent to supercharge outbound sales

Conversion Rate

60%

Drop off reduction

35%

Enabled faster lead conversion with an AI-powered voice agent

Outreach efficiency

60%

Lead-to-meeting conversion

35%


Transformed lead outreach with always-on voice automation

outreach efficiency

60%

lead-to-meeting conversion

35%

Enabled faster lead conversion with an AI-powered voice agent

Outreach efficiency

60%

Lead-to-meeting conversion

35%


Building a smarter FMCG platform to empower informal retailers across Nigeria

Building a smarter FMCG platform to empower informal retailers across Africa

Feature adoption

70%

Transaction volume inc

45%

Building a smarter FMCG platform to empower informal retailers across Nigeria

Product designer and expert in

Product-led growth

Product-led growth

Product-led growth

Product-led growth

Product-led growth

Systems thinking

Systems thinking

Systems thinking

Systems thinking

Systems thinking

and

Business-aligned design

Business-aligned design

Business-aligned design

Business-aligned design

Business-aligned design

with

7 years

7 years

7 years

7 years

7 years

of industry exeperience.

Expertise extends to

Fintech

Fintech

Fintech

Fintech

Fintech

AI products

AI products

AI products

AI products

AI products

and

emerging market

emerging market

emerging market

emerging market

emerging market

creating

both aesthetically

pleasing and easily implementable products.

Product designer and expert in

Product-led growth

Product-led growth

Product-led growth

Product-led growth

Product-led growth

Systems thinking

Systems thinking

Systems thinking

Systems thinking

Systems thinking

and

Business-aligned design

Business-aligned design

Business-aligned design

Business-aligned design

Business-aligned design

with

7 years

7 years

7 years

7 years

7 years

of industry exeperience.

Expertise extends to

Fintech

Fintech

Fintech

Fintech

Fintech

AI products

AI products

AI products

AI products

AI products

and

emerging market

emerging market

emerging market

emerging market

emerging market

Product designer and expert in

Product-led growth

Product-led growth

Product-led growth

Product-led growth

Product-led growth

Systems thinking

Systems thinking

Systems thinking

Systems thinking

Systems thinking

and

Business-aligned design

Business-aligned design

Business-aligned design

Business-aligned design

Business-aligned design

with

7 years

7 years

7 years

7 years

7 years

of industry exeperience.

Expertise extends to

Fintech

Fintech

Fintech

Fintech

Fintech

AI products

AI products

AI products

AI products

AI products

and

emerging market

emerging market

emerging market

emerging market

emerging market

creating

both aesthetically

pleasing and easily implementable products.

Skills

Skills

UX Design

UI Design

Product Design

Product Thinking

Design Systems

UX Strategy

Vibe Coding

Prompt Engineering

Interaction Design

AI Automation

Usability Testing

UX Research

Leadership

Mentoring

No-Code

+ More

+ More

+ More

Experience

Experience

Product & Design Lead

Product & Design Lead

Product & Design Lead

Gigmile Technologies

Gigmile Technologies

Gigmile Technologies

Nov 2024 - Present

Nov 2024 - Present

Senior Product Designer

Senior Product Designer

Senior Product Designer

Brass

Brass

Brass

Feb 2022 - Apr 2024

Feb 2022 - Apr 2024

Product Design Lead

Product Design Lead

Product Design Lead

Waya Money

Waya Money

Waya Money

Nov 2021 - May 2023

Nov 2021 - May 2023

Senior Product Designer

Senior Product Designer

54Gene

54Gene

54Gene

Aug 2020 - Aug 2021

Aug 2020 - Aug 2021

Product Designer

Product Designer

Product Designer

Zedcrest

Zedcrest

Zedcrest

May 2020 - Aug 2020

May 2020 - Aug 2020

Product Design Lead

Product Design Lead

Product Design Lead

Edves

Edves

Edves

Oct 2019 - Apr 2020

Oct 2019 - Apr 2020

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